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direct marketing

n

(Business / Marketing) selling goods directly to consumers rather than through retailers, usually by mail order, direct-mail shot, newspaper advertising, door-to-door selling, telephone selling, the Internet, or television home-shopping channels Also called direct selling

Thesaurus

Noun

1.

direct marketing - marketing via a promotion delivered directly to the individual prospective customer marketing - the commercial processes involved in promoting and selling and distributing a product or service; "most companies have a manager in charge of marketing"

Translations

direct marketing

n → Direktmarketing nt