Giant broadcast rivals ABS-CBN and GMA Network are both claiming leadership in television ratings for 2017 based on data from competing audience measurement
Commercial Radio Australia Ltd (CRA) has announced that they are retaining GfK as their audience measurement
provider for another five-year contract.
Independent media auditor Centre d'etude des supports de publicite (CESP) has audited the national tview People Meter-based Television Audience Measurement
(TAM) service in the UAE and found it aligned with stringent international standards.
While we've known comScore plans to challenge Nielsen for television audience measurement
, now comScore has said more about timing of its new offering.
16 October 2014 - UK audience measurement
specialist Kantar Media said today it had agreed to buy the audio watermarking unit of Civolution, the Dutch provider of solutions for identifying, managing and monetising media content, in a move to expand its audience measurement
Germany-based GfK, a leading provider of audience measurement
services, has won a tender with Morocco's joint industry committee 'Ciaumed,' to deliver an electronic TV audience meausurement service (TAM) in the country.
Indian Broadcasting Federation ( IBF) secretary Shailesh Shah believes the jointventure between Nielsen and Kantar Market Research -- which effectively created the country's audience measurement
system -- will end up developing something that " will work" for the industry.
TELECOMWORLDWIRE-22 September 2009-Omniture partners with comScore for unified digital audience measurement
system(C)1994-2009 M2 COMMUNICATIONS http://www.
Summary: ABU DHABI u The National Media Council (NMC) and the Telecommunications Regulatory Authority (TRA) appointed an international consulting firm as a consultant for the initial phase of the UAEAEs TV audience measurement
The British advertising company WPP Group Plc has been cleared to purchase fellow British company Taylor Nelson Sofres (TNS) as long as WPP commits to divesting certain television audience measurement
services to avoid competition problems.
The most recognized online panel-based audience measurement
companies are Nielsen//NetRatings and comScore Inc.
Known as aMap (audience map), the service is set to give the long-standing audience measurement
system, AC Nielsen's TAM Media Research, a run for its advertising money.