catch·word (k ch wûrd , k ch-)n. 1. a. A well-known word or phrase, especially one that exemplifies a notion, class, or quality: "We're turned off by the label 'sexy' when used as a catchword for every new design" (Miriam Lang). b. A catchy name or slogan: "the top management of major corporations . . . busy coining catchwords for their new management concepts" (Japan Economic Journal). 2. Printing a. A guideword. b. The first word of a page printed in the bottom right-hand corner of the preceding page. |
catchword [ˈkætʃˌwɜːd]
n
1. a word or phrase made temporarily popular, esp by a political campaign; slogan
2. (Communication Arts / Printing, Lithography & Bookbinding) a word printed as a running head in a reference book
3. (Performing Arts / Theatre) Theatre an actor's cue to speak or enter
4. (Communication Arts / Printing, Lithography & Bookbinding) the first word of a printed or typewritten page repeated at the bottom of the page preceding
ThesaurusLegend: Synonyms Related Words Antonyms
| Noun | 1. |  catchword - a favorite saying of a sect or political grouplocution, saying, expression - a word or phrase that particular people use in particular situations; "pardon the expression" catch phrase, catchphrase - a phrase that has become a catchword mantra - a commonly repeated word or phrase; "she repeated `So pleased with how its going' at intervals like a mantra" rallying cry, war cry, watchword, battle cry, cry - a slogan used to rally support for a cause; "a cry to arms"; "our watchword will be `democracy'" |
| 2. | catchword - a word printed at the top of the page of a dictionary or other reference book to indicate the first or last item on that page word - a unit of language that native speakers can identify; "words are the blocks from which sentences are made"; "he hardly said ten words all morning" |
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