click fraud


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click fraud

n
(Computer Science) computing repeated clicking on an online advert for fraudulent purposes, esp to charge the advertiser for fictitious traffic to their website
References in periodicals archive ?
Click fraud campaigns allow a malicious party to receive revenue by compelling victim systems to visit advertising sites that pay per click.
com)-- SEO Shark is proud to announce that it has just developed a program to help combat against click fraud for all SEO Shark clients' PPC campaigns.
Because this has become so lucrative, illegal means of generating likes and page views have popped up, such as through the use of bots and engaging in click fraud.
Not publicized by Google - but I certainly stressed to them they should make a deal of - is that their click fraud numbers are vetted and audited by an outside company.
The click fraud makes a zip file download on the unwary user's computer, which then generates a vicious ransomware.
Microsoft filed a lawsuit against three people accusing them of running a "massive" click fraud scheme that involved harnessing hundreds of thousands of computer IP (Internet protocol) addresses to target advertisers promoting auto insurance and the World of Warcraft on-line game.
TELECOMWORLDWIRE-20 April 2007-Figures from Click Forensics show rise in click fraud in Q1(C)1994-2007 M2 COMMUNICATIONS LTD http://www.
An approach where search is completely stripped out of the pay-per-click (PPC) model and replaced with a match technology/ methodology will--by allowing advertisers to directly reach their customers via the permission bidding on those customers actual traits and characteristics (because only those actually being targeted will see the ads)--greatly reduce, and possibly eliminate, click fraud.
Another form of click fraud capitalises on the fact that large search engines resell their adverts on to other websites owned by unrelated third parties.
Click fraud occurs when a rival clicks on a competitor's ads to push up his advertising costs.
Google is fighting back against what it says are exaggerations in industry estimates of click fraud in its bread-and-butter pay-per-click advertising system.
Million Dollar City Pages has gone online; and provides solutions to search engine "spam" and click fraud.