Generation Y


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Related to Generation Y: Generation Z

Generation Y

n.
The generation following Generation X, especially people born in the United States and Canada from the early 1980s to the late 1990s.

[Modeled on Generation X.]

Generation Y

n
(Sociology) members of the generation of people born between the early 1980s and mid-1990s who are seen as being discerning consumers with a high disposable income

Generation Y


n.
the generation born in the 1980s and 1990s, esp. in the United States.
[1990–95; patterned after Generation X]

generation Y

People born into technologically advanced societies since 1980.
References in periodicals archive ?
The workplace continues to be their most reliable source for benefits information, with 68 percent of generation Y employees citing it as a top resource.
Smart, demanding and restless, Generation Y is the fastest growing segment of the American workforce.
Although Generation X and Generation Y think they understand the concept of hard work, it may not be what they consider conducive for a good lifestyle.
You can find these community groups in working-class neighborhoods of large metropolitan cities, like MOM in New York or Generation Y in Chicago, but they are just as likely to surface in small towns, like Indian People's Action in Missoula, Montana.
That's because the increasing influence of Generation Y - a swath of Americans who were born between 1977 and 1994 - is already rubbing off on the U.
Because members of Generation Y, born between 1977 and 1995, believe the news media portray them in stereotypical ways--if they're covered at all--younger readers were especially attracted to Medill's stories about young political activists or volunteers in community organizations.
The study examines the buying habits of Generation Y The sheer size of the market of some 80 million strong makes it worth the attention of any retailer.
This theme was selected because it resonated so well with Generation Y aged students--they saw that CPA skills could help them go anywhere in the world of business.
Generation Y is here to save the planet, and if your company hopes to sell to them, you'll have to help them do it.
Generation Y investors are those under the age of 31.
Pinning down the characteristics of generation Y is a little more difficult.