The exhibition hall constructs a particular form of local-nationalism--based on a generification
of local kastom, a form of indigenous identity constructed in a salient context of cross-cultural encounter.
Elliott, Thomas Foster of TDFoster believes, "As a practical matter, it's probably too late for the company to undo the generification
Market participants are trying to counter the price issue by developing advanced training and simulation technologies such as WIN-T architecture, which have made generification
and price competition possible," says Ngai.