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grammage

   Also found in: Financial, Wikipedia 0.01 sec.
grammage [ˈgræmɪdʒ]
n
(Communication Arts / Printing, Lithography & Bookbinding) the weight of paper expressed as grams per square metre
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In order to capture a larger pie of the market, Britannia has introduced small pack strategy in 2008, that meant its topselling biscuit brands such as Bourbon, Treat, Good Day and Tiger have Rs 5 packs in different grammages ranging from 42 gm to 54 gm.
Bali eyes expansion plans for Britannia by Mail Today (New Delhi, India)
In related environment initiatives, Masafi launched the Brown Carton Box last year -- a revolutionary new packaging concept which significantly reduced the amount of corrugated carton used in terms of grammage and coverage.
Masafi wins 'Best Use of CSR' honour at GEMAS Effie MENA Awards 2009 by Albawaba.com
In other environment-related initiatives, the company launched the Brown Carton Box last year -- a revolutionary new packaging concept which significantly reduced the amount of corrugated carton used in terms of grammage and coverage.
Masafi Introduces Eco-friendly Bottle Shrink-wraps by Khaleej Times (Dubai, United Arab Emirates)
 
 
 
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