Networks and Amp'd Mobile, the first mobile entertainment company created specifically to bring next-generation broadband wireless services and applications to young adults, today announced a strategic alliance that will combine Amp'd's innovative mobile platform with extensive content and marketing expertise from MTV
Networks' world-renowned brands, including COMEDY CENTRAL, MTV
, VH1, CMT, MTV
2, mtvU, TV Land, Spike TV, Logo and iFILM.
Launching on January 16, 2006, MHD will embrace the musical sensibilities of MTV
Networks Music Group's MTV
, VH1 and CMT brands and feature multiple genres - hip hop, rock, country, pop, reggaeton, soul and more - to cover the full spectrum of music enthusiasts.
We already know that our audience responded passionately to `Save the Last Dance' as a feature film and we're confident that they are hungry for the opportunity to see where the storyline continues," said Jeff Yapp, EVP, MTV
Networks Music and Logo Enterprise Group.
Videogames have become a key driver behind today's pop culture and we are excited to embrace the new frontier of professional competition in bringing the head-to-head action to our audience," said Salli Frattini, Senior Vice President for MTV
, broadcast king of the rude, crude, nude, and lewd, plumbed new depths of degeneracy recently with the release in October 2002 of Jackass, a movie giving new meaning to the term "top grossing film.
In late 1994, MTV
Asia's Singapore headquarters consisted of Brown and one other staff member using rented desks.
To lure MTV
viewers, the story has the band members all bringing their wildly attractive children, all in their teens or early 20s, along for the ride (on their own bus, without parents to chaperone
Standing two inches tall, with Orangeish-Red hair, a sort of Rorange, and oversized eye will catch the attention of MTV
You see, MTV
, according to Ad-weekOnline, is reestablishing itself as "the youth-culture zeitgeist.
The numerous moralists who have condemned MTV
rarely suggest that their criticism has anything to do with protecting their own institutions.
After focus-group screenings, MTV
wanted to make them guest vjs, but Judge suggested giving them their own show in which their comments on music videos would be intercut with their animated misadventures.
And for all that, MTV
is now being toasted--even with a prestigious Peabody award for its campaign coverage--as the spunky new kid on the political block.