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The practice of creating the appearance of grassroots support for a position, as by hiring bloggers to promote that position or establishing ostensibly independent advocacy groups.

[From AstroTurf.]


(Government, Politics & Diplomacy) a PR tactic used in politics and advertising in which actors are paid to display overt and apparently spontaneous grassroots support for a particular product, policy, or event
[C21: from Astroturf, the artificial grass, as this is artifical grassroots support]
ˈastroˌturfer n
References in periodicals archive ?
The meat puppet Rusty is all that remains, now a brain damaged, paranoid, criminal psychopath terrorizing the streets of Newark, NJ.
Karam's "Chadi" is a sort of meat puppet for the various types of men that a woman will find in Beirut.
Spacey is admirably slimy reprising, more or less, his character from the aforementioned "Swimming With Sharks," and Farrell practically walks away with the film with his hyperactive, high-foreheaded walking meat puppet of crassitude.
The more I do stunts for other people, the more I feel like some kind of meat puppet.
In this self-consciously existential journey, Keitel's character is required be more than a meat puppet whose mouthed English is dubbed into Greek.
Eyes Adrift consists of former Meat Puppet Curt Kirkwood, Nirvana bassist Krist Novoselic, and Sublime drummer Bud Gaugh.
Encountering enemies such as the Meat Puppet, Angel Warrior, Berserker and the Whip Demon, Spawn must battle his way through 23 missions with interactive and destructible environments as he struggles to break free from the forces of Heaven and Hell.
For millions of parents who wouldn't know Limp Bizkit from a Meat Puppet, holiday shopping for music-loving children can be a daunting task.
Recent projects include: Fear Effect, an action/adventure game for the PlayStation; Cardinal Syn, a 3-D fighting game also for the PlayStation; Dark Rift, one of the first 3-D fighting games on the Nintendo 64; Meat Puppet, a highly stylized pre-rendered isometric adventure game; and Criticom, a real time 3-D Gouraud shaded polygonal fighting PlayStation game for Vic Tokai.
Upcoming releases include the tire-squealing, motocross racing title VMX Racing; the graphically enhanced, turn-based space strategy game Into the Void; the much-anticipated action/strategy game MDK; and the sexy, sophisticated, third-person isometric view action game Meat Puppet.
The group's rollicking roots-rock "Southwestern Sound" made them contemporaries of similar groups like Meat Puppets, Gin Blossoms, Dead Hot Workshop and The Sidewinders, and was a harbinger of the No Depression/Americana/alt-country sound which would be made popular by the likes of Uncle Tupelo, Son Volt and Wilco in subsequent years.
Now into its second year, the event which features appearances from Dub War, Gwenno and Meat Puppets, along with a series of fringe events - will see fast-rising headliners Slaves take to the stage at The Miners Institute.