drive time

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drive time

n.
1. The time of day during which commuters go to and from work: interesting radio programming during drive time.
2. The time it takes to drive a specified distance or route: a drive time of 11 hours between Kansas City and Denver.

drive′-time′ adj.

drive′ time`


n.
the rush hour, when commuters listen to car radios: perceived as a source of increased ratings for programs and a consequent increase in advertising revenue.
[1965–70]
Mentioned in ?
References in classic literature ?
Within the vehicle were seated the fair Octavie and her old friend and neighbor, Judge Pillier, who had come to take her for a morning drive.
Woodhouse must not, under the specious pretence of a morning drive, and an hour or two spent at Donwell, be tempted away to his misery.
And if my aunt and I had not been just returning from our morning drive, I should have seen and heard no more of you?
The morning drives were silent; but in the evening, coming home, Jean-Pierre, tipsy, was viciously muttering, and growled at the confounded woman who could not rear children that were like anybody else's.
The show will be the flagship show for SMRN and will run weekdays from 6am-9am 'Morning Drive' EDT, then repeat for the PDT Morning Drive slot.
I HAVE never been a fan of Radio Bahrain's morning Drive Time Show, but I thought, for a change, I would give it a whirl to see if any thought, care or attention had been added to the show structure since the last time I made the mistake of listening.
AN Australian OAP who became lost on an early morning drive to the shops ended up almost 370 miles from his starting point.
Good high traffic upscale location on morning drive side of road.
7's morning drive master, is expanding his personal media empire.
Most announcing slots also saw average wage increases: morning drive $100,115 (up 17 percent); midday $51,628 (up 3 percent); afternoon drive $64,684 (up 4 percent); evening $36,804 (up 5 percent); and late night $26,866 (down 2 percent).
First, he burned some rubber during a morning drive in the Californian sun in his pounds 65,000 German- built Porsche 911 Carrera S, pausing only to kiss gorgeous wife Keely Shaye-Smith goodbye.