alcopop

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alcopop

(ˈælkəʊˌpɒp)
n
(Brewing) informal an alcoholic drink that tastes like a soft drink
[C20: from alco(hol) + pop1 (sense 12)]
Translations
prémix
References in periodicals archive ?
With this product innovation, Schweppes will bring the licensed experience home as more consumers in the on-trade move back from premium packaged spirits to spirits and mixers," said operational marketing director Kieran Hemsworth.
CCE is moving from returnable to recycable glass bottles, mirroring the trend in premium packed lagers and premium packaged spirits sectors.
Stewart Gilliland,chief executive of Interbrew, said: ``Beer remains by far the most popular alcoholic drink despite the growing popularity of wine and premium packaged spirits.
When you go into any pub nowadays you see so many women and young people drinking premium packaged spirits, as we call them.
in a furnace rebuild and related equipment upgrade at their food, dairy, soft drinks and premium packaged spirits production site in Wheatley, Doncaster.
It is a refreshing blend of crisp lager with a subtle and natural twist of flavour," Bradman explains, "Holsten Fusion combines the best of lager with the best of premium packaged spirits and is ideal for bridging the taste gap between the two.
Innovation in premium packaged spirits is not only coming from new brands entering the market such as Bambao, Mike Hard Lemonade and Gordon's Edge.
The brand has taken the number one position in the premium packaged spirits category by positioning itself as a young male-oriented product.
A Budget increase of 65% in the duty on premium packaged spirits raised the stakes in what was already a competitive category.
Strongbow's dominant position in the cider market, with a 46% share, means it now prefers to gauge its relative success against other leading beer brands and premium packaged spirits.
It will be aimed at men who perceive the current range of bottled premium packaged spirits as "too feminine and too sweet", said the company.