price war

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price war

n.
A period of intense competition among businesses in which each competitor tries to cut retail prices below those of the others.

price war

n
(Commerce) a period of intense competition among enterprises, esp retail enterprises, in the same market, characterized by repeated price reductions rather than advertising, brand promotion, etc

price′ war`


n.
intensive competition, esp. among retailers, in which prices are repeatedly cut in order to undersell competitors or force competitors out of business.
[1925–30]
ThesaurusAntonymsRelated WordsSynonymsLegend:
Noun1.price war - intense competition in which competitors cut retail prices to gain business
competition - a business relation in which two parties compete to gain customers; "business competition can be fiendish at times"
Translations

price war

nguerra dei prezzi
References in periodicals archive ?
PRICE wars have helped drive down the cost of fuel for the fourth month in a row, meaning the cost of filling a hatchback has fallen more than PS5 since July.
We are at the beginning of all-out price wars as the big supermarkets struggle to compete with the big discount chains and changing consumer shopping habits, believes retail entrepreneur Peter O Toole.
MILK price wars are threatening the livelihoods of dairy farmers, with the cost of a pint at a seven-year low and working out cheaper than some bottled water.
It said the drop "suggests that prolonged discounting and price wars were having an effect on overall sales".
The headache for the grocer investor is the tonic for the consumer - it's likely these price wars are here to stay.
David McCorquodale, of business group KPMG, said: "It's likely these price wars are here to stay.
Small farmers and plantation workers are "collateral damage" in the supermarket price wars, with the poorest people having to work harder because of the "ever-tightening squeeze" on what producers earn, it was warned.
The initiative is believed to promote race via price wars so that calling rates can be reduced as well as endorsing of voice calls.
PRICE WARS THE price war raging between bookmakers on Saturdays steps up a gear today to such an extent that the fierce competition has resulted in punters being in a situation where they theoretically cannot lose on one of the televised races, writes Paul Eacott.
SUPERMARKET price wars and the falling cost of petrol last month helped push inflation down, official figures revealed.
Summary: Official figures have revealed that supermarket price wars and the falling cost of petrol helped push inflation down further from its peak.
28, 2011 /PRNewswire/ -- The effects of price wars in East Africa could result in a chronic inability for telecom operators to generate revenue, but there are three remedies that may help, according to a new report from Pyramid Research (www.