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rotogravure
(redirected from Rotogravure Printing)

   Also found in: Encyclopedia, Wikipedia 0.01 sec.
ro·to·gra·vure  (rt-gr-vyr)
n.
1. An intaglio printing process in which letters and pictures are transferred from an etched copper cylinder to a web of paper, plastic, or similar material in a rotary press.
2. Printed material, such as a newspaper section, produced by this process.

[Latin rota, wheel; see ret- in Indo-European roots + gravure.]

rotogravure [ˌrəʊtəʊgrəˈvjʊə]
n
1. (Communication Arts / Printing, Lithography & Bookbinding) a printing process using a cylinder etched with many small recesses, from which ink is transferred to a moving web of paper, plastic, etc., in a rotary press
2. (Communication Arts / Printing, Lithography & Bookbinding) printed material produced in this way, esp magazines Often shortened to roto
[from Latin rota wheel + gravure]
ThesaurusLegend:  Synonyms Related Words Antonyms
Noun1.rotogravure - printing by transferring an image from a photogravure plate to a cylinder in a rotary press
photogravure - printing from an intaglio plate prepared by photographic methods
2.rotogravure - printed material (text and pictures) produced by an intaglio printing process in a rotary press
photojournalism - journalism that presents a story primarily through the use of pictures
newspaper, paper - a daily or weekly publication on folded sheets; contains news and articles and advertisements; "he read his newspaper at breakfast"
3.rotogravure - using photography to produce a plate for printing
gravure - the act of intaglio printing
Translations
rotogravure
nKupferdruck m


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Rotogravure printing is capable of producing bright images that have a continuous tone that is similar to a photograph.
In the hands of knowledgeable and experienced photographers, they can create prints of equal or higher value than that of traditional silver-halogenid prints, and clearly surpasses the quality of offset or rotogravure printing, book and magazine printing techniques.
Enhanced graphics improve shelf presence, with flexographic or rotogravure printing in up to 10 colors, reverse-side printing for promotions, matte finishes and registered metallics for viewing windows.
 
 
 
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