shelf talker

(redirected from Shelf Talkers)
Also found in: Financial.

shelf′ talk`er


n.
a cardboard, paper, or plastic advertisement of a product designed to be attached to a shelf on which the product is exhibited for sale.
References in periodicals archive ?
The existing colorful and 100% recyclable packaging will now be accompanied by equally bright ads, desktop wallpaper and professional collateral including tabletop displays, shelf talkers, posters and signage and postcards.
based Gallo Family Vineyards is supporting National Moscato Day by arming retailers with in-store point-of-sale materials, including posters, shelf talkers and case cards to drive awareness and excite customers about the May 9th celebration, according to company officials.
Best enjoyed ice-cold, the Fris re-launch is being supported through branded one-case bins including case cards with other POS materials, such as shelf talkers, posters and recipe neckers.
Best enjoyed ice-cold, the Fris relaunch is being supported through branded one-case bins including case cards with other POS materials, such as shelf talkers, posters and recipe neckers.
These innovative shelf talkers can be found in drugstores such as CVS and Walgreens in the sun belt region of the United States.
In many supermarkets, individual items are not priced, the retailers rely on shelf talkers (labels on the edge of the shelves which shows the price of the produce on the shelf above) or at least that is the theory.
Tesco will use shelf talkers to direct consumers from the ambient aisle.
table talkers, shelf talkers, retail packaging, wholesale packaging, literature et al.
It will measure consumer exposure to an array of in-store marketing vehicles, including television and radio, shelf talkers, digital signage and other point-of-purchase displays.
All About Beereditor Julie Bradford notes that the wine industry has been a big user of shelf talkers.
Scattered shelf talkers compare Wegman's lower price on specific national brand items with market-leader Acme's higher price on the same item.
Fagor is also committed to working with retailers to come up with ways to play up the ethnic cooking theme at retail, with point-of-purchase material, signs and shelf talkers, all designed to avoid the dreaded "What would I use that for?