I wish to drink to
the health of Edmond and the lovely Mercedes.
Santa now made a pretty speech in verse, congratulating Ozma on having a birthday, and asking every one present to drink to
the health and happiness of their dearly beloved hostess.
The partnership initiated a number of efforts, including creating more late-night, alcohol-free events, outreach to local bars to reduce alcohol abuse, and starting a social norms marketing campaign to tell students that they don't have to drink to
have a good time (see "Selling the Social Norm," page 32).
It's a great way for people who don't want to drink to
avoid people who do," says Hanson.