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While boycotts are powerful tools and can hit companies in the pocket (British anti-vivisection group Uncaged Campaigns claims its actions against Procter & Gamble are costing the company "at least 12m [pounds sterling] every year in the UK alone"), even those that use them admit that their power to hit companies financially has diminished in relative terms.
Dan Lyons, Uncaged campaigns director, said: "The aim of the campaign is to apply financial pressure to P&G to persuade it to stop animal tests.
Max Newton, Coordinator, Uncaged Campaigns, Sheffield, United Kingdom
Animal rights campaigner Dan Lyons, of Uncaged Campaigns, also claimed the work "threatened to open up a whole new area in the suffering and destruction of animals".
Dan Lyons, Campaigns Officer, Uncaged Campaigns, 14 Ridgeway Road, Sheffield S12 2SS.
Uncaged campaigns director Dan Lyons said: "The aim of the campaign is to apply financial pressure to P&G to persuade them to stop animal tests.
Procter & Gamble was the recent victim of a global boycott organised by Uncaged Campaigns -- an antivivisection pressure group based in Sheffield.
Animal rights activist Dan Lyons, of Uncaged Campaigns, claimed the work "threatened to open up a whole new area in the suffering and destruction of animals".