allurer

al·lure

 (ə-lo͝or′)

v. al·lured, al·lur·ing, al·lures

v.tr.

To attract with something desirable; entice: Promises of quick profits allure the unwary investor.

v.intr.

To be highly, often subtly attractive: charms that still allure.

n.

The power to attract; enticement.

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[Middle English aluren, from Old French alurer : a-, to (from Latin ad-; see ad-) + loirre, bait (of Germanic origin).]

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al·lure′ment n.

al·lur′er n.

al·lur′ing·ly adv.

American Heritage® Dictionary of the English Language, Fifth Edition. Copyright © 2016 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

Thesaurus

allurer

noun

One that seduces:

charmer, enticer, inveigler, lurer, seducer, tempter.

The American Heritage® Roget's Thesaurus. Copyright © 2013, 2014 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.