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Noun

communication theory - the discipline that studies the principles of transmiting information and the methods by which it is delivered (as print or radio or television etc.); "communications is his major field of study"

entropy, selective information, information - (communication theory) a numerical measure of the uncertainty of an outcome; "the signal contained thousands of bits of information"

discipline, field of study, subject area, subject field, bailiwick, subject, field, study - a branch of knowledge; "in what discipline is his doctorate?"; "teachers should be well trained in their subject"; "anthropology is the study of human beings"

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References in periodicals archive

The course work of the programme spans Evolution and Advances in Mass Communication Theory and Research, Sociology of Mass Media, and Methods of behavioural research in social sciences.

AIOU launches M.Phil Mass Communication program

The course work of the program spans Evolution and Advances in Mass Communication Theory and Research, Sociology of Mass Media, and Methods of behavioral research in social sciences.

AIOU launches M.Phil Mass Communication program

Introducing Communication Theory: Analysis and Application (6th ed.) West, R., & Turner, L.

Introducing Communication Theory: Analysis and Application (6th ed.)

Marshall McLuhan, a philosopher stated that the communication theory has rightly new electronic independence which has re-created to the world as an image of a global village.

The Impact of social media on student's life

Applying Communication Theory for Professional Life: A Practical Introduction, 4th Edition

This paper mainly answers six questions: why communication theory needs a metatheory?

Testing Craig's Metamodel: Shifting from Classification to Dimensional Analysis

Using their knowledge of communication theory and literature reviews of existing campaigns, students created simple messages for each motor vehicle safety practice, which NIOSH plans to refine and use in a toolkit for police departments.

Vehicle safety boosted in West Virginia. (STUDENTS IN BRIEF)

While it is widely accepted that the hypodermic needle theory is outdated and unsound in its application, it remains an interesting communication theory to share with students.

Active Audiences Lessons on Media Agency and Control: Teaching theory can be dry at the best of times--but it doesn't have to be. DEBORAH SPILSBURY recounts how she prompted her Year 12 students to enthusiastically learn and engage by getting them to put media theories into action in the school community

Library Conversations: Reclaiming Interpersonal Communication Theory for Understanding Professional Encounters.

Radford, Marie L, and Gary P. Radford. Library Conversations: Reclaiming Interpersonal Communication Theory for Understanding Professional Encounters

My central thesis is that the fragmentation and weak institutionalization of communication studies in Europe entail its marginalization in the competition for legitimacy and, as a result, stunt the growth of critical, collaborative approaches to communication theory and practice with the potential to challenge the theoretically thin, narrowly strategic, instrumental approaches to communication analysis flourishing in the neoliberal knowledge economy.

Epistemological (Im)possibilities and the Play of Power: Effects of the Fragmentation and Weak Institutionalization of Communication Studies in Europe

Synopsis: Herbert Marshall McLuhan, CC (July 21, 1911-December 31, 1980) was a Canadian philosopher of communication theory and a public intellectual.

Finding McLuhan: The Mind/The Man/The Message