Any word typed into a search engine by a user in order to initiate an online search. Website developers strive to include as many potential keywords in their content as possible in order to maximize their potential visitors.
The keyword method can be defined as a chain of associations that connect the foreign word with the translation in the individual's mother tongue through the keyword.
AppTek's innovation uses the content adjacent to the keyword phonemes to anticipate keyword usage, qualify the match and provide faster and more contextually relevant matches.
Moz offers SEO tools that include keyword search, link building, site audits, and page optimization insight in order to help companies to have a better view of the position they have on search engines and how to improve their ranking.
With the help of a machine learn- ing algorithm, SEMRush analysed 600,000 keywords from clients to determine the factors that matter the most to search engines.
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