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bancassurance |
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bancassurance [ˈbæŋkəˌʃʊərəns] n (Economics, Accounting & Finance / Banking & Finance) the selling of insurance products by a bank to its customers [from French banc bank + assurance assurance] How to thank TFD for its existence? Tell a friend about us, add a link to this page, add the site to iGoogle, or visit webmaster's page for free fun content. |
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| It will focus on direct-marketing support for affinity partners using distribution methods such as direct mail, telemarketing and bancassurance. Distribution channels for its products include captive agencies, brokers and bancassurance through the more than 100 branches of Banco del Trabajo, which is one of Peru's largest banks and is owned by Grupo Altas Cumbres. In mid-May, ING Capital Life also started selling two bancassurance products through Bank of Beijing's 118 branches. |
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