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bandwagon effect

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Noun1.bandwagon effect - the phenomenon of a popular trend attracting even greater popularity; "in periods of high merger activity there is a bandwagon effect with more and more firms seeking to engage in takeover activity"; "polls are accused of creating a bandwagon effect to benefit their candidate"
consequence, effect, result, upshot, outcome, event, issue - a phenomenon that follows and is caused by some previous phenomenon; "the magnetic effect was greater when the rod was lengthwise"; "his decision had depressing consequences for business"; "he acted very wise after the event"
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It suggests that the bandwagon effect could work, putting opposition to same-sex marriage in the closet or reducing it to the opinion that dare not speak its name,” he said.
Making Sense Of Maine's Gay Marriage Repeal by Staff / On Top Magazine
On top of that, there is a bandwagon effect that comes about with a site that is so popular.
Why do people do it? by The Mirror (London, England)
Indeed, over the past 30 years, we have witnessed the bandwagon effect of popular management movements such as management by objectives; reinventing government; reengineering; the balanced scorecard; and the latest craze, Lean and Six Sigma.
From not-so-great to worse: the myth of best practice methodologies by Paparone, Christopher R. / Defense AT & L
 
 
 
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