blipvert


Also found in: Wikipedia.

blipvert

(ˈblɪpˌvɜːt)
n
(Marketing) a very short television advertisement
[C20: from blip + (ad)vert]

blipvert

- A TV advertisement of a few seconds' length.
See also related terms for seconds.
Mentioned in ?
References in periodicals archive ?
Even die-hard Boro fans have struggled to see more than a jerky 42-second blipvert on normal television and even the game is on somewhere on the net it is quite hard work to find a stable stream on Wiziwig or find more than Vines of the goals online.
Now they're just an impressionistic blipvert aimed at infecting us virally.
Witness: A Muse on the Mound (published in Blue Mounds), BlipVert (Chilton), Duck Milk (Elkhorn), Artslut (Manitowoc), Suki Girl Zine (North Freedom), Fuck & Fight (Oshkosh), I'm a Playground Person (Racine), My Moon or More (River Falls), Truck Stop Zine (Shorewood), As the World Burns (Stevens Point), Meat Eater Anonymous (Waukesha), Spare Change (Waunakee), Distorted Views (Wausau), Tight Pants (Wauwatosa), and Free Beer (West Bend).
And it wasn't the usual 40 second blipvert that presents a massive technical challenge to distil all the action into a very tight edit, so there is no excuse.
Boro have had little national coverage - the blipvert highlights are rarely on before midnight - and a lot of estranged supporters may not have realised exactly how far-reaching the Mogga transformation has been.
The team are third on the bill on the local TV coverage, a graveyard shift blipvert on the Football League Show and an afterthought filler on SSN.
Boro are unbeaten and deservedly in third place but have been relegated to well down the running order on the Football League Show and are sometimes skimmed over with only a goals blipvert and a passing superficial mention from Steve Claridge.
It comes before people have read websites and newspapers or seen the blipvert highlights on television.
Before the rise of the Sky Sports juggernaut, rarely did Boro get more than a blipvert on national football shows and even local networks had them well down the pecking order.
Before the advent of wall-to-wall TV, it was also the only chance to see the action as even the most dramatic and crucial match would rarely warrant more than a late-night blipvert of coverage.
You can always tell when summer is almost over because ITV bombard us with blipverts for juggernaut talent search The X Factor.
While the debut was a ragged glimpse into the raw underbelly of Scots life, melding Velvet Underground tribal beats with Phil Spector sonic melodies, their follow-up has foregone the street poetry of James's heart and wrapped little more than Black Eyed Peas-style lyric blipverts up in bland shimmery nothingness.