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clickstream

   Also found in: Encyclopedia, Wikipedia, Hutchinson 0.06 sec.
click·stream  (klkstrm)
n.
The sequence of links that are clicked on while browsing a website or series of websites.

clickstream  (klkstrm)
The sequence of links that are clicked on while browsing a website or series of websites.


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The NetTracker line analyzes visitors' clickstream paths for insight into Internet marketing success, online product interests, visitor conversion patterns, Web content quality, visitor retention, and more.
Businesses are increasingly storing clickstream data in massive data warehouses and mining it.
Together with the Netezza Performance Server[R] (NPS[R]) data warehouse appliance, NetInsight provides marketing organizations with the ability to do high-performance clickstream analytics, helping organizations to quickly optimize the customer online experience.
 
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