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counterprogram

   Also found in: Wikipedia 0.01 sec.
coun·ter·pro·gram  (kountr-prgrm, -grm)
v. coun·ter·pro·grammed or coun·ter·pro·gramed, coun·ter·pro·gram·ming or coun·ter·pro·gram·ing, coun·ter·pro·grams
tr.v.
To schedule (a television or radio program) so as to compete or contrast with a program broadcast simultaneously on another station.
intr.v.
To engage in such scheduling.
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John McCain hoped to counterprogram Obama's speech in Germany with a visit to an offshore drilling rig
Elsewhere: Obama on Iran, Merkel's Back Rubs by Katharine Jose / The New York Observer
BUG BITE: Lionsgate has made the bold decision to counterprogram the trio of blockbusters by opening a horror flick called "Bug" starring Ashley Judd in 1,661 theaters.
BOX OFFICE BUZZ JACK TO TOSS SPIDEY OFF THE PLANK by Daily News (Los Angeles, CA)
The other alternative channel, Spectrum, features an eight-hour late-afternoon-to-late-night wheel that carefully counterprograms AFN.
Reaching Americans in every time zone by Marotta, Lawrence J. / Video Age International
 
 
 
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