distribution channel

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(Business / Commerce) Marketing the network of organizations, including manufacturers, wholesalers, and retailers, that distributes goods or services to consumers

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Noun

distribution channel - a way of selling a company's product either directly or via distributors; "possible distribution channels are wholesalers or small retailers or retail chains or direct mailers or your own stores"

channel

marketing - the commercial processes involved in promoting and selling and distributing a product or service; "most companies have a manager in charge of marketing"

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channel

marketing

Worldspan and Northwest Airlines signed a five-year, full-content distribution agreement designating the GDS as a "preferred distribution channel.

Company Watch - Northwest Airlines by Airguide Online

The agreement will enable AGCO to distribute Beeline through its broader distribution channel and into emerging markets in Australia, Europe and South America.

AGCO Corporation has agreed with Beeline Technologies to take ... by Implement & Tractor

For many general agents and for captive agency managers, measuring distribution channel performance is sometimes as simple as saying, "This quarter's sales are up; we must be doing a good job.

Performance Review: A distribution channel is an asset that may grow ... by Pask, Adrian / Best's Review

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