What is PC in one context may be non-PC in another, just as what is euphemistic in one context may be dysphemistic
in another" (Allan & Burridge, 2006, p.
Euphemistic and Dysphemistic Metaphors in Internet Forums.
Euphemistic and Dysphemistic Metaphors in Internet Forums addresses the ever-fascinating topic of the expression of sexual concepts.
Sex in Language: Euphemistic and Dysphemistic
Metaphors in Internet Forums
As to working girl and call girl, we may--with a fair amount of certainty--postulate that the naming units are euphemistic rather than dysphemistic
in their illocutionary force.
EUPHEMISTIC AND DYSPHEMISTIC LANGUAGE IN FIFTY SHADES OF GREY TRILOGY
Considering that and bearing in mind that erotic stories are a common euphemistic and dysphemistic ground, it is the aim of this paper to explore euphemism, dysphemism and x-phemism in a corpus which consists of the three books of the mentioned trilogy so as to observe if their usage depends on sexes and how these phenomena merge with metaphorical or metonymical devices to avoid a possible loss of face or highlight a taboo.
It is explicated thus by Allan and Burridge (Forbidden Words, 43-44; see also 40-41, 241-42): "Taboo terms are classified as dysphemistic
because of a belief, be it ever so vague, that their form reflects the essential nature of the taboo topics they denote.
Similarly, "Egotism; or the Bosom-Serpent" is read as an implicit "containment of Fourierist communitarianism" (58) on the mere basis of blatantly dysphemistic
associations of Fourierism with unbridled self-interest.
The process of generalization may have been collectively applied for three reasons: because speakers sought (1) an original, or (2) a new and less direct, that is, euphemistic, or (3) a more direct, dysphemistic
, way of talking about mental hospitals.
Viewed neutrally, your (elderly, old, or mature) aunt may have been said to have died; your kindly mother might euphemistically say she passed away; and you, you insensitive - or dysphemistic
- lout, might say the old lady kicked the bucket or croaked.
This seems to prove a worthy enterprise, because whilst there is a substantial body of research on the metaphorical conceptualization of the taboo of sex (Lakoff 1987; Pfaff, Gibbs and Johnson 1997; Murphy 2001, among others), to the best of my knowledge relatively little attention has been paid to conceptual metaphor as a purely euphemistic or dysphemistic