house brand


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house brand

n.
1. A proprietary brand of merchandise sold by one retailer and often bearing the name of the retailer.
2. An item of merchandise sold under a house brand, usually at a lower price than an equivalent name-brand item.
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References in periodicals archive ?
Dubai: Hotel group Jumeirah have said that the first hotels to open from their new Zabeel House brand will be at Meraas' Al Seef development.
Hyatt announced today the opening of Hyatt House Dusseldorf/Andreas Quartier, marking the entry of the Hyatt House brand into the European market, and the fourth Hyatt House branded hotel to open outside the U.
Launched in 2012, the Hyatt House brand was designed to welcome residents rather than guests.
House brand sales in the first half of the year jumped 13 per cent and the group's click-and-collect strategy helped to lift online sales by 57 per cent.
House brand sales in the first half of the year jumped 13% and the group's click-and-collect strategy helped to lift online sales by 57%.
com/label), Kenmore and Craftsman have by far the highest brand recognition--almost four times the average--of any private label or house brand in the U.
The company has announced the re-branding of its portfolio of 38 Hyatt Summerfield Suites hotels, and 16 Hotel Sierra hotels, as part of its new Hyatt House brand properties.
According to the complaints, Aldi Nord and Aldi SE-d offer in Germany products such as desktop computers, laptop computers, set-top boxes, DVD players, Blu-ray Discao players and digital televisions, some under Aldi SE-d's own Tevion house brand name, that use patent protected MPEG-2 methods without license.
La-Z-Boy announced last week that it has finalized the sale of its former Pennsylvania House brand and trademark to Universal Furniture for $1.
The Essex House brand for the Offering Memoranda was classically drawn by hand to highlight the art deco details of the building.
THE NETHERLANDS: Anglo-Dutch food and soup producer Unilever has accused Dutch retailer Albert Heijn (AH) of deliberately changing the look of many of its house brand items to resemble Unilever's A-brand products.
Starting seven years ago, LTL began to produce a house brand of UL-rated compounds and invested in a $250,000 laboratory.