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innovativeness |
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And knowledge and insight into customer behavior--as opposed to mere information--is the fuel that propels innovativeness. As Wisconsin's Small Business Persons of the Year, WAF's management team was judged on its staying power, growth in number of employees, increase in sales and/or unit volume, current and past financial reports, innovativeness of product or service offered, response to adversity and contributions to aid community-oriented projects. Attributes of a company's reputation for the survey include innovativeness, employee talent, use of corporate assets, social responsibility, quality of management, financial soundness, long-term investment value, and quality of products and services. |
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