inroad

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in·road

 (ĭn′rōd′)
n.
1. An advance, especially at another's expense; an encroachment: "She had made few inroads in convincing the committee to explore the issue without prejudice" (Mary V. Dearborn).
2. A reduction or diminishment, especially by encroachment: "The inroads on free time made by television and computers have also badly affected the vitality of civil society" (Kenneth Minogue).
3. A hostile invasion; a raid.

[in + road, riding, raid (obsolete).]

inroad

(ˈɪnˌrəʊd)
n
1. an invasion or hostile attack; raid or incursion
2. an encroachment or intrusion

in•road

(ˈɪnˌroʊd)

n.
1. an advance, usu. beyond proper or established limits: Inflation is making inroads on our savings.
2. a sudden hostile incursion; raid; foray.
[1540–50]
ThesaurusAntonymsRelated WordsSynonymsLegend:
Noun1.inroad - an encroachment or intrusion; "they made inroads in the United States market"
usurpation, encroachment, trespass, violation, intrusion - entry to another's property without right or permission
2.inroad - an invasion or hostile attack
invasion - the act of invading; the act of an army that invades for conquest or plunder

inroad

noun
make inroads upon or into something make advances into, make forays into, make raids on, make encroachments into TV has made great inroads into cinema.

inroad

noun
An act of invading, especially by military forces:
Translations

inroad

n
(Mil) → Einfall m (→ into in +acc)
(fig) the Japanese are making inroads into the British marketdie Japaner dringen in den britischen Markt ein; these expenses are making great inroads into my bank accountdiese Ausgaben greifen mein Bankkonto stark an
References in periodicals archive ?
ValNantais is known for its speciality lamb's lettuce, which has been making inroads into the UK baby leaf market, But it's now offering a combination, 258g pack of two-colour, trimmed radish with Sel de Guerande salt.
Consolidation, including more cross-border transactions, is perhaps making inroads into what often has been considered a fragmented market.
Of course, they were saying this in the '20s as movies started making inroads into the theater and in the '50s when television started keeping audiences at home--not for nothing is Broadway called "the fabulous invalid.
Some traditional banks are also making inroads into the social responsibility arena.
The company is also making inroads into the broadband market, he said.
The pair are also making inroads into the sport racing market, making custom-made racing shafts after they discovered a Web site for an American drive shaft shop that was manufacturing speed and custom axles, charging big bucks, "$250 (US) a shot," which piqued their interest.
Rich, influential, eccentric and making inroads into the life of each character in the plot.
While wireless LANs aren't new, cost and performance issues--they were expensive and slow--kept them from making inroads into offices or homes.
MARK: Not only that, but IBM claims that their message is, in fact, being received and that they're making inroads into EMC's customer base with their interoperable Shark.
The Tories polled more than Labour in a total of 21 seats, which would see them retaking seats they lost at the last General Election and making inroads into more safe Labour territory.
Innovative biopharmaceuticals are making inroads into the market.