market research

market research

n.

The gathering and evaluation of data regarding consumers' preferences for products and services.

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market research

n

(Business / Marketing) the study of influences upon customer and consumer behaviour and the analysis of market characteristics and trends

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mar′ket re′search
n.

the gathering and studying of data relating to consumer preferences, purchasing power, etc., usu. done prior to marketing a new product.

[1925–30]

Thesaurus

Noun

1.

market research - research that gathers and analyzes information about the moving of good or services from producer to consumer marketing research research - systematic investigation to establish facts market analysis - marketing research that yields information about the marketplace product research - marketing research that yields information about desired characteristics of the product or service consumer research - marketing research that yields information about the motives and needs of different classes of consumers

Translations

market research n → indagine f or ricerca di mercato

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market research → دراسة السوق průzkum trhu markedsundersøgelse Marktforschung έρευνα αγοράς estudio de mercado markkinatutkimus étude de marché istraživanje tržišta ricerca di mercato 市場調査 시장조사 marktonderzoek markedsundersøkelse badania rynkowe pesquisa de mercado исследование рынка marknadsundersökning การวิจัยตลาด pazar araştırması nghiên cứu thị trường 市场调查