market research

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Related to market research: market analysis

market research

The gathering and evaluation of data regarding consumers' preferences for products and services.

market research


marketing research

(Marketing) the study of influences upon customer and consumer behaviour and the analysis of market characteristics and trends

mar′ket re′search

the gathering and studying of data relating to consumer preferences, purchasing power, etc., usu. done prior to marketing a new product.
ThesaurusAntonymsRelated WordsSynonymsLegend: research - research that gathers and analyzes information about the moving of good or services from producer to consumermarket research - research that gathers and analyzes information about the moving of good or services from producer to consumer
research - systematic investigation to establish facts
market analysis - marketing research that yields information about the marketplace
product research - marketing research that yields information about desired characteristics of the product or service
consumer research - marketing research that yields information about the motives and needs of different classes of consumers
průzkum trhu
istraživanje tržišta
prieskum trhu
nghiên cứu thị trường

market research

nindagine f or ricerca di mercato


(ˈmaːkit) noun
1. a public place where people meet to buy and sell or the public event at which this happens. He has a clothes stall in the market.
2. (a place where there is) a demand for certain things. There is a market for cotton goods in hot countries.
to (attempt to) sell. I produce the goods and my brother markets them all over the world.
ˈmarketable adjective
wanted by the public and therefore able to be sold. a marketable product.
ˈmarketing noun
(the study of) the processes by which anything may be sold. He is in charge of marketing; (also adjective) marketing methods.
ˌmarket-ˈgarden noun
a garden where fruit and vegetables are grown for sale.
ˈmarket-place, ˌmarket-ˈsquare noun
the open space or square in a town in which a market is held.
market price/value
the price at which a thing is being sold at a particular time. What's the current market price of gold?
market research
investigation of the habits and preferences of the public in choosing what goods to buy. She does market research for a cosmetics firm.
be on the market
to be for sale. Her house has been on the market for months.

market research

دِرَاسَةُ السُّوْق průzkum trhu markedsundersøgelse Marktforschung έρευνα αγοράς estudio de mercado markkinatutkimus étude de marché istraživanje tržišta ricerca di mercato 市場調査 시장조사 marktonderzoek markedsundersøkelse badania rynkowe pesquisa de mercado исследование рынка marknadsundersökning การวิจัยตลาด pazar araştırması nghiên cứu thị trường 市场调查
References in periodicals archive ?
com), a revolutionary new service that allows anyone to conduct do-it-yourself market research online.
Callisto is a good example of an integrated approach to using market research," says Pat Willenbrock, senior market research manager for Syngenta Crop Protection, Greensboro, N.
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The relationship will allow InsightExpress to offer its clients a distinct advantage by incorporating iModerate's groundbreaking IM-based platform into traditionally quantitative-only online market research surveys.
We chose Rockbridge to carry on the eBrain custom Market Research business because we knew we could trust the quality of their work and their commitment to client service," said Todd Thibodeaux, vice president of market research at CEA.
Jim Longo, senior vice president client development of HISB, stated, "We are very confident in DM2's forward-thinking approach to servicing the market research industry as well as our integrated ability to deliver access to highly sought-after, responsive and engaged expert panelists.
GMI's technology distinguishes itself from its competitors for its ability to manage all aspects of the global market research process.
InsightExpress, a leading online market research firm, announced today the appointment of Alan Distassio to the position of Market Research Manager.
ACSR and Millward Brown's existing operations will merge to create a powerful full service, vertically integrated business that will see the new company, "Millward Brown ACSR", become a top five market research player in the Chinese market.

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