marketing cost


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Noun1.marketing cost - the cost of marketing (e.g., the cost of transferring title and moving goods to the customer)marketing cost - the cost of marketing (e.g., the cost of transferring title and moving goods to the customer)
cost - the total spent for goods or services including money and time and labor
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If a company is racking up sales because it is essentially underwriting the purchases of its products with incentives ("Well, it's just a marketing cost, you see," tends to be one of the justifications), then what appears to be the case isn't as good as it looks.
You will understand how much money you can invest in generating leads to meet your profit objectives when you create an Allowable Marketing Cost table.
6 million - the same as the previous year - the studios' marketing costs decreased by a surprising 12 percent to $34.
The brewer said it increased marketing costs to strengthen its position in a difficult market, while bad weather in Northern Europe, which continued in July, also had an adverse effect on profits.
Because of the long lead time for most of our communities, we incur significant overhead, sales and marketing costs long before we recognize any sales revenue.
H) Gross sales: $140,000; Marketing costs (event costs as a percentage of gross sales): 9.
The discussion paper Allocation of Selling and Marketing Costs examines the relationship of selling costs to final cost objectives and allocations.
For most software companies, sales and marketing costs represent the single largest category of expenses.
Among other things, this meant that all the cost elements required to generate sales revenues - not just the sales force, advertising, promotion, catalogues, samples, and market research, but also technical services, quality and customer services, packaging, physical distribution, shipping, inventory carrying costs, and credit and collection would be counted as marketing costs.
The fourth-quarter loss was due to an increase in marketing costs.
Marketing Costs - Any reasonable and necessary advertising and marketing costs not included in customary brokerage fees paid by the transferor will be allowed as an allowable selling expense.
The study, which focused on an industry subset of 46 companies encompassing 293 timeshare resorts in active sales1, showed key financial ratios such as sales and marketing costs remained in-line as companies posted robust 9.

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