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packaging

   Also found in: Acronyms, Encyclopedia, Wikipedia, Hutchinson 0.04 sec.
pack·ag·ing  (pk-jng)
n.
1. The act, process, industry, art, or style of packing.
2. Material used for making packages.
3. The manner in which something, such as a proposal or product, or someone, such as a candidate or author, is presented to the public.
ThesaurusLegend:  Synonyms Related Words Antonyms
Noun1.packagingpackaging - the business of packing; "his business is packaging for transport"
business enterprise, commercial enterprise, business - the activity of providing goods and services involving financial and commercial and industrial aspects; "computers are now widely used in business"
meat packing, meat-packing business, meatpacking - wholesale packaging of meat for future sale (including slaughtering and processing and distribution to retailers)
unitisation, unitization - the act of packaging cargo into unit loads
2.packagingpackaging - a message issued in behalf of some product or cause or idea or person or institution; "the packaging of new ideas"
marketing - the commercial processes involved in promoting and selling and distributing a product or service; "most companies have a manager in charge of marketing"
subject matter, content, message, substance - what a communication that is about something is about
buildup - highly favorable publicity and praise; "his letter of recommendation gave her a terrific buildup"
public relations, PR - a promotion intended to create goodwill for a person or institution
blurb, endorsement, indorsement - a promotional statement (as found on the dust jackets of books); "the author got all his friends to write blurbs for his book"
ballyhoo, hoopla, hype, plug - blatant or sensational promotion
sales pitch, sales talk, pitch - promotion by means of an argument and demonstration
ad, advert, advertisement, advertising, advertizement, advertizing - a public promotion of some product or service
sales promotion - promotion that supplements or coordinates advertising
3.packagingpackaging - material used to make packages
blister pack, bubble pack - packaging in which a product is sealed between a cardboard backing and clear plastic cover
material - things needed for doing or making something; "writing materials"; "useful teaching materials"

packaging
Translations
Spanish packaging [ˈpækɪdʒɪŋ] nenvase m
French packaging [ˈpækɪdʒɪŋ] n (= wrapping materials) → emballage m [of goods]; conditionnement m
German packaging [ˈpækɪdʒɪŋ] package nVerpackung f
Italian packaging [ˈpækɪdʒɪŋ] nconfezione f; imballo

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