window dressing

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win·dow-dress·ing

also win·dow dress·ing (wĭn′dō-drĕs′ĭng)
n.
1.
a. Decorative exhibition of retail merchandise in store windows.
b. Goods and trimmings used in such displays.
2. A means of improving appearances or creating a falsely favorable impression: "The realignment ... may be more window dressing than a substantive change in how the company does business" (Connie Guglielmo).

win′dow-dress′er n.

win′dow dress`ing


n.
1. the art, act, or technique of trimming the display windows of a store.
2. anything used or done only to create a favorable impression.
[1780–90]
win′dow dress`er, n.
win′dow-dress`, v.t. -dressed, -dress•ing.
ThesaurusAntonymsRelated WordsSynonymsLegend:
Noun1.window dressing - a showy misrepresentation intended to conceal something unpleasant
deception, misrepresentation, deceit - a misleading falsehood
2.window dressing - the decoration of shop windows
decoration - the act of decorating something (in the hope of making it more attractive)
Translations

window dressing

n (Comm) → vetrinistica (fig) → fumo negli occhi
References in periodicals archive ?
Husnein Asghar Ali, analyst at Aziz Fida Husein and Co said portfolio dressing ahead of June closing and conversion of float from June to July did infuse quality turnover besides offering decent trading opportunities, as the exercise generally increases volatility.
The end-of-quarter portfolio dressing by fund managers also boosted shares, said Samer Al-Jaouni, General Manager of Aa Middle East Financial Brokerage.

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