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psychonomics

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Noun1.psychonomics - the branch of psychology that uses experimental methods to study psychological issues
psychological science, psychology - the science of mental life
psychophysics - the branch of psychology concerned with quantitative relations between physical stimuli and their psychological effects
behaviorism, behavioristic psychology, behaviourism, behaviouristic psychology - an approach to psychology that emphasizes observable measurable behavior


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Just as ergonomics was a catchword of the 1980s in product design, psychonomics -- how a consumer mentally interacts with a product -- has become a "mantra" for the 1990s.
Psychonomics is what comes into play when fear stalks the markets.
Food and Drug Administration (FDA) * Verband Forschender Arzneimittelhersteller (VFA; German Association of Research-Based * Pharmaceutical Companies) * GlaxoSmithKline * Hexal * Janssen-Cilag * Medice Arzneimittel Putter * Novartis * Pfizer * Psychonomics * Sandoz * Wal-Mart For more information, visit http://www.
 
 
 
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