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satisfice

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satisfice [ˈsætɪsˌfaɪs]
vb
1. (intr) to act in such a way as to satisfy the minimum requirements for achieving a particular result
2. (tr) Obsolete to satisfy
[altered from satisfy]
satisficer  n
ThesaurusLegend:  Synonyms Related Words Antonyms
Verb1.satisfice - decide on and pursue a course of action satisfying the minimum requirements to achieve a goal; "optimization requires processes that are more complex than those needed to merely satisfice"
act, move - perform an action, or work out or perform (an action); "think before you act"; "We must move quickly"; "The governor should act on the new energy bill"; "The nanny acted quickly by grabbing the toddler and covering him with a wet towel"


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Decision makers such as presidents satisfice (Simon 1947).
Rather than engaging in a comprehensive information search and then deliberating to achieve an optimal choice, individuals tend to satisfice, relying on cues to make judgments.
One cannot choose the best, one cannot even satisfice, until one has alternatives to choose from.
 
 
 
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