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selling point

   Also found in: Idioms 0.03 sec.
selling point
n.
An aspect of a product or service that is stressed in advertising or marketing.
ThesaurusLegend:  Synonyms Related Words Antonyms
Noun1.selling point - a characteristic of something that is up for sale that makes it attractive to potential customers
point - a distinguishing or individuating characteristic; "he knows my bad points as well as my good points"
Translations
selling point n (Comm) → caratteristica che fa vendere bene un prodotto (fig) (advantage) → vantaggio
selling point n (Comm) → caratteristica che fa vendere bene un prodotto (fig) (advantage) → vantaggio


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