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split run

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split run
n
(Communication Arts / Journalism & Publishing) Canadian a divided print run of a periodical in which a number of copies contain advertisements not included in the rest, esp a Canadian edition of a US magazine which contains Canadian advertisements but no Canadian editorial content
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Noun1.split run - a print run of a newspaper during which some articles or advertisements are changed to produce a different edition
press run, print run - the period that presses run to produce an issue of a newspaper


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He did a split run test where one letter contained a postscript.
Every man I've dated since we split runs a mile after my ex threatens them.
That holiday treat was rescheduled and its San Jose run expanded for a split run of December 1-10 and again December 19-28.
 
 
 
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