split run (redirected from split runs)

split run

n

(Communication Arts / Journalism & Publishing) Canadian a divided print run of a periodical in which a number of copies contain advertisements not included in the rest, esp a Canadian edition of a US magazine which contains Canadian advertisements but no Canadian editorial content

Thesaurus

Noun

1.

split run - a print run of a newspaper during which some articles or advertisements are changed to produce a different edition press run, print run - the period that presses run to produce an issue of a newspaper