He said: "Its tongue-in-cheek
sense of humour has been created to get people to think about fitness, evoke emotions and make them take action.
humour in this campaign reinforces the message that the impossible such as great 'Coke' taste, zero sugar--can happen," said Cathryn Sleight, marketing director for Coca-Cola GB.
I was likewise amused by the letter from Peter Scargill on the merits of powering cars with compressed air which continued in the same tongue-in-cheek
humour (Voice of the North, May 14).
It is only a bit of fun and is totally tongue-in-cheek
It's very much a tongue-in-cheek
, funny book," Chris said.
Amidst all the congratulations Principal Allen has received was one tongue-in-cheek
suggestion that she join the Dallas Cowboys as a tackle
The sense that Friedman may have conceived the show at least partly as an opportunity to perform tongue-in-cheek
revisitings of earlier gestures was confirmed elsewhere.
Knott gives tongue-in-cheek
compliments to the Chevy team: "They have got a really sweet performing car and I take nothing away from those guys.
This not so tongue-in-cheek
advice suggests that a lot of Jekyll and Hyde behavior goes on at card tables around the country, and there are people in need of 12-step programs or therapy.
book will help you negotiate anything from a million-dollar deal to a better seat on an airplane--even Microsoft boss Bill Gates and Disney's Michael Eisner have been known to throw a fit at an opportune time.
One intriguing element to the book is a pull-out, illustrated chart in full color, complex and somewhat tongue-in-cheek
, about the actual navigation of the Badlands--including images of cliffs, caves, vultures and mountains.
Hamachek keeps his tale tongue-in-cheek
so that he has no apparent axe to grind, but still gives credence to cutthroats.