Advertising Standards Authority


Also found in: Medical, Legal, Financial, Acronyms, Encyclopedia, Wikipedia.

Advertising Standards Authority

n
(Marketing) an independent UK body set up by the advertising industry to ensure that all advertisements comply with the British Code of Advertising Practice. Abbreviation: ASA
Collins English Dictionary – Complete and Unabridged, 12th Edition 2014 © HarperCollins Publishers 1991, 1994, 1998, 2000, 2003, 2006, 2007, 2009, 2011, 2014
Mentioned in ?
References in periodicals archive ?
The Advertising Standards Authority ruled that claims made for Phedra Cut Lipo XT were unsubstantiated and misleading.
An advert for one of Dyson's APS400 fans has been labelled misleading by the Advertising Standards Authority (ASA).
Summary: London [UK], July 4 (ANI): If your follower count on social media bothered you, the UK's Advertising Standards Authority (ASA) has ruled that a count of 30,000 followers is enough to make an account influential.
A reader complained to the Advertising Standards Authority that the ad broke advertising rules by linking gambling to sexual success.
The rulings by the Advertising Standards Authority (ASA) are the first to result from a ban on campaigns for products high in fat, salt or sugar (HFSS) across all children's media - including online and social - introduced in July last year.
Age Cymru has been running a "scams and swindles" campaign for the past 18 months and has received the backing from the Advertising Standards Authority (ASA).
The chain fell foul of the Advertising Standards Authority after running an offer for their Premiere Club loyalty scheme.
The Advertising Standards Authority (ASA) upheld a complaint following a broadcast on the satellite station Sangat TV and ruled the advert must not be shown again.
BETFRED have fallen foul of the Advertising Standards Authority over a free-bet TV promotion that featured founder Fred Done.
Summary: The television advert for Beyonce's new fragrance 'Heat' has been deemed 'sexually provocative' by the Advertising Standards Authority.
The Advertising Standards Authority said the 107 calories claim in the context of Father Christmas discussing having put on weight gave the misleading impression that a Kit Kat was low in energy.

Full browser ?