advertorial

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ad·ver·to·ri·al

 (ăd′vər-tôr′ē-əl)
n.
An advertisement promoting the interests or opinions of a corporate sponsor, often presented in such a way as to resemble an editorial.

advertorial

(ˌædvɜːˈtɔːrɪəl)
n
(Marketing) advertising material presented under the guise of editorial material
[C20: from advert2 + (edit)orial]

ad•ver•to•ri•al

(ˌæd vərˈtɔr i əl, -ˈtoʊr-)

n.
a newspaper or magazine advertisement that promotes the sponsor's product while appearing to be an editorial or provide information of general interest.
[1960–65; b. advertisement and editorial]
ThesaurusAntonymsRelated WordsSynonymsLegend:
Noun1.advertorial - an advertisement that is written and presented in the style of an editorial or journalistic reportadvertorial - an advertisement that is written and presented in the style of an editorial or journalistic report
ad, advert, advertisement, advertising, advertizement, advertizing - a public promotion of some product or service
Translations
publirédactionnelpublicité rédactionnelle

advertorial

[ˌædvəˈtɔːrɪəl] N (Press) → publirreportaje m

advertorial

[ˌædvɜːrˈtɔːrɪəl] npublireportage m

advertorial

nAnzeige f (in Form eines Artikels), → Advertorial nt
References in periodicals archive ?
Bronner's purchased full-page advertorials written by company president David Bronner in several major magazines including The New Yorker and Forbes.
to make advertorials: News cooperative The Associated Press said last week it was starting a new division that will create "branded content" -- the digital-media term for advertorials -- "to increase brand awareness, enhance consumer engagement and drive sales and audience acquisition.
It found that less than half of alcohol adverts and advertorials contained a "drink responsibly" message, and the messages that did appear had frequently been expanded to include the brand name or extra wording to fit the wider theme of the campaign.
Second problem with media corporate ownership is this business of advertorials, private treaties.
Throughout the campaign, TV and radio programs will be broadcast, and advertorials will be published in local news papers and on social media.
Services constitute the creation of media space to create relationships with professionals and the public, including the organization of press conferences, PR articles, PR advertorials, information and promotional materials.
The "Links" Debate - Google Disapproves of Optimized Anchor Text in Press Releases, Mass Scale Guest Blogging and Advertorials
They have been running a years long public awareness campaign consisting of monthly press releases, advertorials, public service announcements, advertisements and partnerships with high profile spokespeople to highlight selected Champions of Chiropractic and their doctors.
In come the witty advertorials and videos -- the latest released last week -- directed by the (http://www.
With regards online advertisements and revenue, Al-Harthi said that his magazine offers banners, advertorials, wide sponsorship, micro sites, online competitions, tailored applications, product displays and live streaming.
Press ads, advertorials, a dedicated website and supermarket sampling will also support the ads.
The practice of unlabeled advertorials has been so far neglected in health journalism research.