advertorial

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ad·ver·to·ri·al

 (ăd′vər-tôr′ē-əl)
n.
An advertisement promoting the interests or opinions of a corporate sponsor, often presented in such a way as to resemble an editorial.

advertorial

(ˌædvɜːˈtɔːrɪəl)
n
(Marketing) advertising material presented under the guise of editorial material
[C20: from advert2 + (edit)orial]

ad•ver•to•ri•al

(ˌæd vərˈtɔr i əl, -ˈtoʊr-)

n.
a newspaper or magazine advertisement that promotes the sponsor's product while appearing to be an editorial or provide information of general interest.
[1960–65; b. advertisement and editorial]
ThesaurusAntonymsRelated WordsSynonymsLegend:
Noun1.advertorial - an advertisement that is written and presented in the style of an editorial or journalistic reportadvertorial - an advertisement that is written and presented in the style of an editorial or journalistic report
ad, advert, advertisement, advertising, advertizement, advertizing - a public promotion of some product or service
Translations
publirédactionnelpublicité rédactionnelle

advertorial

[ˌædvəˈtɔːrɪəl] N (Press) → publirreportaje m

advertorial

[ˌædvɜːrˈtɔːrɪəl] npublireportage m

advertorial

nAnzeige f (in Form eines Artikels), → Advertorial nt
References in periodicals archive ?
We pointed out the many glaring issues with the advertorials, which told readers that all was well with the system which has caused so many problems for vulnerable people throughout Merseyside.
A DWP spokesman said: "We have consulted the Advertising Standards Authority throughout the partnership and our advertorials reflect their advice."
We in the medical community do not have very great respect for magazines that are advertorials for the Big Companies.
Some time last year, the online portal Cobrapost in a sting operation codenamed 'Operation 136' on 27 media houses revealed how most of them were prepared to strike business deals to promote the Hindutva agenda and help polarise voters in the run up to the 2019 elections .A couple of months later, the website released a second batch of video recordings shot clandestinely by an undercover reporter that showed managers and owners of some of the largest newspapers and TV channels succumbing to the same package of Hindutva advertorials. Cobrapost asserted that 25 media houses were willing to "not only cause communal disharmony among the citizens but also tilt the electoral outcome in favour of a particular party" for a price.
Summary: Hong Kong [China], Feb 14 (ANI): A Hainan-based beverage brand, known for its sexist advertorials is at it again.
'The myriads paid advertorials in all major newspapers, the press conferences that paint bad picture of the ministry and so on, eventually boils down to this: To protect the company bottom line by not honouring the commitment made,' she said in her Facebook page.
'In 2014 alone, we placed several advertorials in some newspapers appealing with those concerned to come forward for their certificates as they are taking up too much space in our offices.
The TNTO UK advertising campaign covers social media, with digital activity across Facebook, Instagram and YouTube, plus advertorials in women's magazines.
"That is something the ministry is considering in terms of putting it in those words that now reflect on broadcasting and advertorials, having a similar line on ethics or code of conduct in a free society that is incumbent upon the agencies to abide to," Irani said.
The SCU managed the unveiling and it was alleged many of the advertorials it purchased in media coverage had blurred the line between State and political messaging.