astroturf campaign


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Related to astroturf campaign: Astroturf Lobbying

astroturf campaign

An attempt by a special interest group or lobbing organization to influence the opinion of lawmakers by sending a them a large number of emails.
References in periodicals archive ?
Citizens' assemblies will never be seen in Scotland as anything other than an SNP astroturf campaign, the independence agenda given the synthetic appearance of a grassroots engagement.
While the most concerted work in Microsofts Astroturf campaign has gone into soliciting letters and calls to members of Congress and to state attorneys general who are participating in the Justice Department's antitrust suit, the company has also been setting up grass-roots citizens' coalitions to agitate on its behalf.
But last week the BBC presented one such Astroturf campaign as the real thing.