(redirected from Churn rate)
Also found in: Thesaurus, Medical, Legal, Financial, Encyclopedia, Wikipedia.


1. A vessel or device in which cream or milk is agitated to separate the oily globules from the caseous and serous parts, used to make butter.
2. Turbulence or agitation: "the violent churn of a long waterfall" (Catherine Reid).
v. churned, churn·ing, churns
a. To agitate or stir (milk or cream) in order to make butter.
b. To make by the agitation of milk or cream: churn butter.
2. To agitate vigorously or turn over repeatedly: wind churning up the piles of leaves. See Synonyms at agitate.
3. To buy and sell (a client's securities) frequently, especially in order to generate commissions.
1. To make butter by operating a device that agitates cream or milk.
2. To be turbulent or agitated: waves churning in the storm; so angry it made my stomach churn.
3. To move by agitating water or by means of a pumping action: The boat churned through the narrows.
Phrasal Verb:
churn out
To produce in an abundant and regular manner: churns out four novels a year.

[Middle English chirne, from Old English cyrn, cyrin.]

churn′er n.
American Heritage® Dictionary of the English Language, Fifth Edition. Copyright © 2016 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.


1. (Agriculture) the quantity of butter churned at any one time
2. the act, process, or effect of someone or something that churns
Collins English Dictionary – Complete and Unabridged, 12th Edition 2014 © HarperCollins Publishers 1991, 1994, 1998, 2000, 2003, 2006, 2007, 2009, 2011, 2014
ThesaurusAntonymsRelated WordsSynonymsLegend:
Adj.1.churning - moving with or producing or produced by vigorous agitation; "winds whipped the piled leaves into churning masses"; "a car stuck in the churned-up mud"
agitated - physically disturbed or set in motion; "the agitated mixture foamed and bubbled"
2.churning - (of a liquid) agitated vigorouslychurning - (of a liquid) agitated vigorously; in a state of turbulence; "the river's roiling current"; "turbulent rapids"
agitated - physically disturbed or set in motion; "the agitated mixture foamed and bubbled"
Based on WordNet 3.0, Farlex clipart collection. © 2003-2012 Princeton University, Farlex Inc.
barattage commercialbarattage financier
References in periodicals archive ?
According to Roesel, customers receiving an agent-issued gift card have a 57 percent lower churn rate than do those in a control group.
The broadcaster's churn rate - customer turnover - rose to 10.9% in a period when the company raised prices, but remains within its 10-11% guidance.
Virgin Media said it had cut its monthly "churn rate" - the measure of customers leaving the group - to 1.2% during the first three months of 2008 from a peak of 1.8% in the second quarter of last year.
The cable company has cut its monthly "churn rate" - the measure of customers leaving - to 1.2 per cent during the first quarter, Virgin Media said yesterday.
The broadcaster reported customer numbers of 8.9m at the end of March, and said loyalty improved after a churn rate of 10.5% proved to be the best figure for the third quarter of the financial year in four years.
At the same time the churn rate in mobile communications decreased from 12.9% in the second quarter to 11.7%, Elisa said.
"It is arguable that the low churn rate in Northumberland is being skewed by stagnation in some companies in the area."
NTL's core Home division added 39,800 new customers in the quarter while its churn rate - the number of subscribers leaving the service - fell to 12.9pc.
As a result, the company posted a total churn rate of 2.8 percent including pre-pay, marginally up from the fourth quarter, and a post-paid churn rate of 2.3 percent, down slightly from the fourth quarter.
Mobistar's first steps in creating MASC were to identify the 25 key processes that underlie the company's work, and to develop three or four KPIs linked to each process and another 20 purely strategic KPIs that would address results such as churn rate (how many customers leave) and market share.
Building efficiency also includes the churn rate cost factor -- how often the interior, infrastructure, and furnishings of a building are replaced by new and different arrangements.
Investment Bank Warburg Dillon Read also believes the company's churn rate has tailed off markedly in the past six months and says that, coupled with reduced marketing spending, should result in a better-than- expected first-quarter report.