cpm

(redirected from Cost per thousand)
Also found in: Medical, Financial, Acronyms, Encyclopedia.
Related to Cost per thousand: Cost Per Click

cpm

abbr.
1. copies per minute
2. cost per thousand
3. cycles per minute
American Heritage® Dictionary of the English Language, Fifth Edition. Copyright © 2016 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company. All rights reserved.

cpm

cost per thousand.

c.p.m.

cycles per minute.
Random House Kernerman Webster's College Dictionary, © 2010 K Dictionaries Ltd. Copyright 2005, 1997, 1991 by Random House, Inc. All rights reserved.
References in periodicals archive ?
"And they cost less." That can amount to a 15% to 20% on comparable cost per thousand viewers (CPMs) compared to broadcast.
the market has lacked a proper basis for a cost per thousand ...
* Cost: Are you buying on a cost per thousand, cost per click or a flat rate based on impression share?
Unlike display ads, inPowered Stories ensure advertisers only pay when consumers actually read or share a story, not by CPMs (cost per thousand impressions).
The energy audit results indicated that hardwood lumber production volume ranged from 4,250 to 400,000 MBF/y, and the energy use and total cost per thousand board feet of lumber production averaged 160.89 kWh/MBF and $10.04/MBF, respectively.
Working out the cost for a specific programme requires the average TV viewing figure and the traded cost per thousand. In one published example, to advertise nationally on This Morning on ITV1 in April 2010, the cost was estimated at pounds 8,210 per 30 seconds (adult viewers for This Morning = one million, ratecard cost per thousand for adults = pounds 8.21/1,000 and thus 1,000 x pounds 8.21).
Ideal for developing a company is when the cost per thousand RON turnover to decline, and efficient expenditure increased turnover, which means that the growth rate of turnover ahead of the growth rate of expenditure.
VOD CPT (Cost per Thousand) currently commands a significant premium to linear CPTs, largely due to the scarcity value.
Recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average cost per thousand impressions (CPM) of only $0.56, compared with the $2.43 average for the Internet at large.
Results from the partnership included more than 80 million consumer impressions and an estimated cost per thousand of $3.
But what's good for advertisers is not necessarily good for publishers, the MMC adds: "Among four publishers studied for the Interactive Advertising Bureau, the average revenue from ad networks (measured in CPMs, or cost per thousand impressions) was one-sixteenth the revenue generated by ads sold by the publisher's sales staff."
"We couldn't sell that inventory because we didn't know it was going to exist, so if we have an ad network we're able to have all those extra CPMs," she told the Times, using the industry term for cost per thousand impressions.