Today's agents must shift from proactive mode to "providing nurturing support, which will create reactive cross selling
to clients who request it," Burke says.
As noted earlier, one of the key tenets of successful cross selling
is to recommend the right product at the right time during the buying cycle.
Global Banking News-November 29, 2012--Philippine regulators considering approving cross selling
between thrift banks(C)2012 ENPublishing - http://www.
Expedia Affiliate Network (EAN) announced on Friday the launch of EAN Smart Cross Sell, which enables airlines to increase ancillary revenues by cross selling
hotels to their online customers.
What is Cross Selling
and Why Should Banks Cross Sell
In my seventeen years working with the Retail Bank for Wachovia, the importance of cross selling
efforts grew exponentially," says Mike Mickler, former vice president, sales and service coach, Wachovia Bank N.
However, cross selling
needs to be carried out with care, whether at the point of sale or later during the life of a contract or service.
What: According to a Grant Thornton LLP's 14th Annual Survey of Bank Executives, 86 percent of banks plan on increasing their cross selling
efforts to current customers.
OTC BB: NIVM), a nationally-operated and regionally-based retirement plan administration and investment management company, announced today it has appointed Lawrence Ford to head up the cross selling
for the company as Senior Vice President of Investment Services.
Are there already any early positive signs of cross selling
opportunities between the companies?
With this tool, we're much better able to uncover cross selling
opportunities; identify, qualify and prioritize prospects, and keep track of our competition.
As the lending environment becomes increasingly competitive, lenders are seeing a growing need to refocus their efforts on customer retention and cross selling
," said Rob Lee, CEO of XSell.