factor analysis(redirected from Factor analysis (in marketing))
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(Statistics) statistics any of several techniques for deriving from a number of given variables a smaller number of different, more useful, variables
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|Noun||1.||factor analysis - any of several methods for reducing correlational data to a smaller number of dimensions or factors; beginning with a correlation matrix a small number of components or factors are extracted that are regarded as the basic variables that account for the interrelations observed in the data|
statistics - a branch of applied mathematics concerned with the collection and interpretation of quantitative data and the use of probability theory to estimate population parameters
correlational analysis - the use of statistical correlation to evaluate the strength of the relations between variables