The term "Glocal" is loosely informed by sociologist Roland Robertson's (1995) concept of glocalization
, a portmanteau of "global" and "local.
In the education sector, glocalization
is an approach where institutions from different countries agree to a tie-up - that is, sign a memorandum of understanding(MOU) - to share their expertise in different areas of knowledge.
Al-Bernameg is the Egyptian localized version that adopted the same format of The Daily Show, with the Egyptian version being another successful example of glocalization
The SAITM issue sends out strong signals that a change in the education sector of the country by looking at social,economic factors within the framework of Glocalization
(not globalization) in vital.
The object of the paper is to analyze that the' Glocalization
of politics' in South Asia and Central Asia focuses on the concept of thinking global and acting local.
Key words: sentipensante, tiguaque, self-management, glocalization
Compatible with the recent views reported in Leduc (2013) and Gruenewald and Smith (2014), Featherstone (1995) pointed out that glocalization
is set in opposition to the global homogenization of political, institutional, and cultural practices.
As Gutierrez contends, glocalization
"does not eliminate stereotypes but conveys the possibility of multiple identities, or multiple dimensions to national identity, that break free from the rigidity of stereotypes.
check] Spar uses as a glocalization
strategy price positioning; this brand is positioned as a low-cost supermarket in Germany while in Great Britain and Ireland, through its excellent services policy and an elegant design of the stores it is positioned as a high-cost proximity store.
generally combines ideas associated with globalization with local issues and concerns ("Glocalization
It delineates the glocalization
perspective and argues that the focus of enterprise analysis should be on the processes between the points in the triangular matrix, rather than on inter-ethnic bonding within businesses.
Local styles and repertoires in the original language may indeed second glocalization
(Robertson, 1995) or repositioning strategies, as in the case of a chain of foreign stores that asked one service to use lots of Italian music to emphasize closeness to Italy and the growing share of products "Made in Italy" in comparison to the total offer.