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Wilcox wanted to order some private greeting cards.
ISLAMABAD -- Owing to modern tech based means of communique such as social media and Whatsapp, interaction has lost the human touch as writing letters and sending Eid greeting cards has become a past story during celebratory events.
ISLAMABAD: Owing to modern tech based means of communique such as social media and Whatsapp, interaction has lost the human touch as writing letters and sending Eid greeting cards has become a past story during celebratory events.
ISLAMABAD/KARACHI -- With the advent of social media and smartphone-based messaging apps, greeting cards may appear to be a quaint vestige of the past.
The business community and booksellers also admitted that the Eid greeting cards business has been dying down with the availability of the E-card service available on social media platforms.
According to the Greeting Card Association in Washington, D.C., Americans purchase about 6.5 billion greeting cards each year, with annual retail sales of greeting cards estimated at $7 billion to $8 billion.
"Just as the name suggests, this new innovation places a large emphasis on paper and the impact it can make on a gifting experience through greeting cards, boxed cards and gift wrap.
Headquartered in Cleveland, Ohio, American Greetings is a designer, manufacturer and distributor of greeting cards, gift packaging, party goods, and stationery products.
recently began testing an in-store fixture designed to display an assortment of greeting cards at checkout.
"Today, when many communications are abbreviated to a couple of words on a screen, greeting cards are a way to show friends, families and co-workers that you're thinking of them in a creative, thoughtful and meaningful way," says Carlos LLanso, president of the White Plains, N.Y.
Mum-of-two Faaezah Qahhar set up Elaara Cards at her home in Croft Gardens, Birkby, after struggling to find greeting cards for Islamic occasions.