Boston matrix

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Boston matrix

n
(Commerce) a two-dimensional matrix, used in planning the business strategy of a large organization, that identifies those business units in the organization that generate cash and those that use it
[C20: from the Boston Consultancy Group, a leading firm of strategic consultants, who developed it]
References in periodicals archive ?
Barnes Reports' Industry & Market reports are an essential part of any GAP analysis, benchmarking project, SWOT analysis, business plan, risk analysis, or growth-share matrix.
Although B&K offer little or no conceptual basis for their model, AFP (1994) suggest that the growth-share matrix is the likely basis for the B&K model.
Barnes Reports' Capital & Expenses reports are an essential part of any GAP analysis, benchmarking project, SWOT analysis, business plan, risk analysis, or growth-share matrix.
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