low-hanging fruit

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low-hanging fruit

easiest task; most readily achievable goal

low-hanging fruit

 (lō′hăng′ĭng)
n.
The thing or things that are the easiest to obtain or achieve in an endeavor: "The low-hanging fruit on the energy front is curbing demand—meaning more energy conservation" (Nicholas D. Kristof).

low-hanging fruit

n
1. the fruit that grows low on a tree and is therefore easy to reach
2. a course of action that can be undertaken quickly and easily as part of a wider range of changes or solutions to a problem: first pick the low-hanging fruit.
3. (Commerce) a suitable company to buy as a straightforward investment opportunity
References in periodicals archive ?
The secret is knowing where to look for the low hanging fruit. As it turns out, you don't need to go very far since all the information is close at hand--it's all in your records.
Low Hanging Fruit's mission is to empower physicians and hospitals with the information necessary to drive down and maintain costs, while still providing a full range of options necessary to deliver excellent patient care.
and when the Great Depression rolled around, the income tax was again the low hanging fruit that Congress went after to pay for the government social programs implemented by the Roosevelt administration and Congress.
Unfortunately our politicians seem to favour legislation on what might be termed "the low hanging fruit" or laws which are comparatively easy to pass often at the behest of special interest groups.
"The cuts announced by the Government have already been described as the 'low hanging fruit'.
"When it comes to saving money and growing our economy, energy efficiency isn't just low hanging fruit; it's fruit laying on the ground," said Secretary Chu in a statement Monday.